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BULB LONDON is London based kids lifestyle brand, founded in 2016 by Agnete Rinne who functions as an artist, creative director, content creator and designer. Together with her partner they wanted to create genderless and timeless designs for their daughter Mia. They are also proud owners of their English Bulldog, named Bulb.

  • Their love to share creative, simplistic yet contemporary designs for kids fashion are against the traditional gender-styled designs. Inspiration behind the brand comes through their modern, fanciful and minimal living lifestyle in London. Their on a mission to bring exciting designs in kids fashion industry by introducing selective elements from industrial ware and architecture. Every season they create completely new concept of designs yet their identity remains the same.

  • They are also very passionate about playing part to stop waste specially in the fashion industry. Nowadays clothing and textiles leave tons of waste that end up at dumps all over the world. The clothing takes time to breakdown, and some textiles, like polyester, even create chemical pollution. Hence we are focusing & communicating continuous with our manufactures across to avoid any excessive amount of production that potentially can become dead stock.


We Design Timeless Pieces.